Perth Websites That Win Work, and the Automation to Handle It.
Fast, hand-coded sites for Perth trades and small business, plus the automation that quotes jobs and captures leads while you're on the tools.
$0 upfront, from $79/month, done properly.
$0 upfront · 90+ PageSpeed guaranteed · Perth-based · No lock-in after 6 months.
More Than Just Websites
We started out hand-coding fast websites for Perth trades. These days we also build the automation behind them: quote calculators, lead capture, and the SEO that gets you found from Joondalup to Midland. Here is the full range.
Custom Websites
Hand-coded, lightning-fast sites built to rank and turn visitors into calls. No WordPress, no templates, no bloat.
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- The Big One
AI & Automation
Instant quote calculators, automated lead capture, and follow-ups that run themselves. A customer prices their job on your site and you get their details, plus a ranked lead in your database, before they've closed the tab.
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Tune-Ups & Audits
Got a DIY or AI-built site that's slow or not converting? We audit it, fix the performance, and tighten it up so it actually earns its keep.
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Local SEO & Google Business
Show up when Perth locals search your trade, and let us automate the Google Business posts and updates that keep you visible.
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Websites Starting At $79/month and $0 up front
Our minimum package includes $0 up front and $79/month. Built for tradies, service businesses, and solo operators in Perth who need a professional online presence without the agency price tag.
- 90+ Page Speed Scores
- Custom Designed Code - No Bloat
- Ongoing Support - We're your ongoing web partner
- $0 Upfront Cost
- 90+ PageSpeed Score
Hand-Coded Sites That Actually Perform.
We build fully custom, lightning-fast websites for Perth businesses — no WordPress or Wix templates, just clean code engineered to rank and convert.

Hawkeye Safety
Consulting Business Website
Stone & Sage Landscaping
Local Service BusinessSolaris Solar
Energy Sector — Lead Gen
We know what you're thinking
You've probably looked at your website options and felt stuck between a cheap DIY builder or paying an agency a small fortune. Here is the reality of the Perth market.
The Myth
"I can just build a Wix or Squarespace site myself over the weekend."
The Reality
Website builders make it easy to start, but finishing is another story. We regularly see Perth business owners sink 40+ hours into DIY sites that are weighed down by bloated code and load slowly. When you factor in your own hourly rate and the leads lost to a slow-loading page, that becomes an incredibly expensive website.
The Myth
"I need to pay an agency thousands of dollars for a WordPress site."
The Reality
Most local agencies charge $3,000 to $8,000 upfront just to hand you a generic WordPress template. Those sites are prone to hacking, require constant plugin updates, and often score poorly on Google PageSpeed. We do things differently: we custom-code your site from scratch for engineering-grade performance, and we charge $0 upfront to start.
The Myth
"Once the website is built, I don't have the time to update it."
The Reality
You shouldn't have to. You should be focused on running your business, not messing around with code. That is exactly why our $150/month Fully Managed model includes unlimited content updates and premium hosting. You stay on the tools, and we handle all the digital housekeeping.
Plans that grow with your business
Three subscription tiers, all $0 upfront and hand-coded for a guaranteed 90+ PageSpeed score. Start lean as a sole trader and move up to fully managed when you are ready.
$0 upfront on every plan. 6-month minimum, then month to month with 30 days notice. Hosting, SSL and domain management included.
- Solo
For sole traders who need to look legit and get the phone ringing.
$79/month $0 upfront- One-page website, hand-coded and mobile-first
- Hosting, SSL and domain management included
- Edits as needed, $50/hr (1hr min)
- Google Analytics (add-on)
- Google Business Profile setup (add-on)
- Most Popular Business
For established local businesses that want to show up properly on Google.
$97/month $0 upfront- Up to 3 pages (Home, About, Contact)
- Everything in Solo
- Google Business Profile setup included
- Edits as needed, $50/hr (1hr min)
- Google Analytics (add-on)
- Fully Managed
For businesses that want the lot handled, hands-off.
$150/month $0 upfront- Up to 5 pages (Home, About, Contact, Services, +1)
- Everything in Business
- Unlimited content edits included
- Google Analytics reporting included
- Priority support
How To Get Started
We aim to provide a streamlined process that doesn't take too much time out of your busy days.
Info Exchange
Fill out a short form that takes 10 minutes. We handle everything from there..
Draft Website
We will aim to send you a draft site within 2-4 weeks for feedback before final build. We may ask for additional info in this time.
Website build
After approval of the draft site, we will complete the build of the site and launch it live for final performance checks.
Delivery & Support
On all plans, we provide ongoing support, handle hosting, and domain managment. As well as edits where necessary.

You Deserve a Developer, Not a Sales Funnel.
Most web agencies in Perth will take your money, hand your project to a junior offshore, and deliver a bloated WordPress template six weeks later. I built Fern Digital because I saw local tradies and small business owners get served that exact model.
When you work with Fern Digital, you deal directly with me, the developer who will actually build your site. No account managers acting as a game of telephone. No outsourcing your livelihood to someone who's never heard of Fremantle. Just fast, custom-coded websites engineered to rank, convert, and load in under a second.
If you've been quoted $5,000 for a slow, off-the-shelf template, let's have a straight conversation. I think you'll find there's a better way.
Arie
Founder & Lead Developer, Fern Digital
Is your website costing you customers?
Enter your URL for an instant performance audit. We'll show you exactly what's slowing you down — and costing you leads.
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- Perth-based team

